CRISIS MANAGEMENT CONSULTANTS
Developing an integrated response to crisis
Crisis management strategies put you ahead of the curve when something does go wrong.
Managing trough crisis
Over the recent years, Canada has suffered several crisis events. Forest fires, flooding, supply chain disruptions and the COVID-19 crisis are examples to mentions only a few. Every crisis brings with it layers of complexity and uncertainty.
A crisis is an unforeseeable event which disrupts normal operation. With a crisis management plan, your business will have the structure and guidance to an unplanned event and make it through with minimal impact. But what about immediate response? Does your organization have the skills, capacity, experience and expertise to respond to such events?
We help businesses across the industry to prepare and respond to unpredictable events before, during and after the event.


Emergency vs Crisis
Unpredictable crisis events should not be misunderstood as emergency events, although and emergency can become a crisis when the situation escalates. An emergency is usually managed through an emergency plan and risk management strategies, and often considered as a “known risk”. Examples are high angle rescue plans, fire emergency plans, etc.
In the event of a crisis, unpredictable events occur which may include elements such, new and unexpected stakeholders, formation of new authorities, new lines of communication, funding issues, moral and ethical implications, conflict of priorities, legal implications, public perception, reputation, and continuously changing outcomes of the event.
An effective crisis response must address both
the execution and the strategy, in order to weave the right narrative
Establishing commands through dedicated crisis project management office,
predefined roles and key communication channels are key elements.
A good crisis management plan and strategy can provide clarity to your business and solid foundation to support your organization in times of crisis. You will safe time in the often chaotic initial moments of an event – because you prepared. Your critical operations will continue performing, and your team will have confidence that they know what’s expected of them and what to expect from others.